Your existing client base may well be an untapped resource. The secret to unlocking it? Communication.
A regular email newsletter can transform client perception from: ‘Yer man who did my Will’ years ago to: ‘MY Solicitor’ – their go-to guy (or gal) for all matters legal!
With a soft cross-sell of services, that Will could lead to a new conveyance, an employment claim or even the hallowed quantum-only paraplegic!
In addition, effective social media management can drive traffic to your website exposing your brand to a whole new world of potential instructions.